PRIVACY POLICY

About PR MAXWIRE

This privacy statement was last updated on Dec 28, 2024. PR MAXWIRE. has created this privacy statement in order to disclose our information gathering and dissemination practices for this Web site, www.prmaxwire.com and any associated, additional and/or successor websites (collectively the “Site”).

PR MAXWIRE. abides by Indian The Digital Personal Data Protection Act 2023 Framework as set forth by Republic of India’s “MINISTRY OF LAW AND JUSTICE” regarding the collection, use, and retention of data.

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Introduction to Our Privacy Policy

This Privacy Policy, along with our related Privacy Notices, describes how we collect, use, protect, and share information about you that we obtain when you use our services, our websites, or otherwise interact with us. If you are the subject of any personal data we may process, this policy also explains your rights.

This policy applies to our Services, which include:

1. All the websites on which it is published (the "Websites");

2. Our mobile apps;

3. Other online products and services provided by us through our Websites or mobile apps;

4. Databases, distribution services, articles, surveys, newsletters, webinars, media monitoring, and/or; analytic reports.

How this policy works with our other privacy notices and policies:

This Policy should be read together with other policies listed. Depending on how you interact with us, we will collect and process your personal information as follows:

1. If you are a customer of any of our services.

We will collect and process your individual contact information and other personal data in accordance with our Privacy Policy and Terms & Conditions and any other agreement that we may have with your business.

2. If you visit or register with any of our websites (other than Customer).

We will collect and use your personal information in accordance with this Privacy Policy. In particular, we may see how you use our websites and what content you interact with and for how long. This may involve the use of cookies which is explained in our Cookie Policy.

3. If you are a supplier and you or your company provides us with goods or services.

We may collect your individual contact information in order to communicate with you and may use other information that we need in order to manage our account with your business. We will process such data in accordance with this Privacy Policy and any other agreement that we may have with you.

4. If you are invited to or attend one or our events

We will collect and process your contact information and any other information we may need to manage our invitation and your attendance (including for example dietary or special access requirements) in accordance with this Privacy Policy.

5. Relevant third-party terms and policies

YouTube

Google

Microsoft

Cision - PR Newswire (i.e. press release media channel partners)

Please read this Privacy Policy carefully to understand how we will treat your information before you start to use our Websites or communicate with us. By using our Services or communicating with us about them, you acknowledge that your personal information will be processed in accordance with this Privacy Policy, and in any other applicable privacy notice or policy (see above) including any updates and amendments. Your use of our Services and any dispute over privacy is subject to this Privacy Policy and any applicable Terms of Use, including any terms and/or any other agreements that you enter into with us.

In the event that the provisions of any such agreements differ from or conflict with the provisions of this Privacy Policy, the applicable terms or agreement will apply.

How We Collect Information from You

Information You Provide to Us

We collect information that you provide directly to us, including when you register for or order a Service; when a company, organization or individual authorizes you to manage its account or use our Services on its behalf; and/or when you subscribe to a newsletter, provide feedback about our Services or contact us with questions or comments about a Service.

Data collection methodology includes:

Direct interactions: you may give us personal information by filling in forms or by corresponding with us by mail, phone, email, in person at events, as part of our contractual arrangement with you, by inputting that data into one of our customer facing platforms, or otherwise. This includes personal data you provide when you order or express an interest in our products or services; subscribe to our services or publications; request marketing to be sent to you; enter a competition, promotion or survey; or give us some feedback.
Automated technologies or interactions: as you interact with our website, we may automatically collect technical data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies. We may also receive technical data about you if you visit other websites employing our cookies.
Electronic surveys, telephone or product demonstration video calls with you which we may monitor, record and store for quality control, staff training or product development purposes, as it is in our legitimate interests.

** Third parties or publicly available sources: we may receive personal data about you from various third parties and public sources including: social media platforms, our own corporate prospect/customer databases or online research referrals.

Information We Collect Through Your Use of our Services

We collect certain technical information using cookies and other tracking mechanisms to help us operate and provide our Services to you. This information includes, without limitation:

Information about the systems and device(s) you use to access our Services, including MAC address, IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform, device type, and device identifiers;
Information about your visits to the Websites, including the full URL clickstream to, through and from the Websites (including date and time);
Information about your use of our mobile apps, including the information you view in our mobile apps and the date and time you view it;
Information to facilitate your use of our Services (including to provide access to third-party websites and services), such as URL requests, destination IP addresses, or device configuration details; and
Pages you view or search for, page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), your engagement with certain variable/dynamic elements of a page and methods used to browse away from the page.
While using our Services, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you ("Personal Data"). Such personally identifiable information may include, but is not limited to:
- Contact Data: including billing address, email address, and telephone numbers.
- Transaction Data: including details about payments to and from you and other details of products and services you have purchased from us.
- Technical Data: including internet protocol (IP) address, your login data, traffic data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other communication data which gives us about how you accessed our website.
- Usage Data: including information about how you use our website, products and services.
Identity Data: including first name, maiden name, last name, title, date of birth and gender.
We may use your Personal Data to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt-out of receiving any, or all, of these communications from us by following the unsubscribe link or instructions provided in any email we send.

Service Payments:

We provide paid products and/or services to our customers/clients. So, we use third-party services for payment processing (e.g. payment processors). We will not store or collect your payment card details. That information is provided directly to our third-party payment processors whose use of your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information.
We work with following payment processors:
- XFlow: Their Privacy Policy can be viewed at https://docs.xflowpay.com/privacy-policy

If you decline to have us collect such information (for example, by disabling cookies; see Cookies & Other Tracking Mechanisms below), we may not be able to provide some or all of our Services to you.

Information We Collect about You from Third Parties

Our Services may also, from time to time, contain links to and from social media platforms. You may choose to connect with us through a social media platform and when you do, and to the extent available, we may collect additional information from you, such as your user names, profile picture, contact information, contact list, and the profile pictures of your contacts, through the social media platform. Please be advised that social media platforms may also collect information from you. We do not have control over the collection, use and sharing practices of social media platforms and encourage you to review their usage and disclosure policies and practices, including the data security practices, before using the social media platforms.

We may combine the information we collect about you from the various sources described above.

How Your Information May Be Used

We may use any information we collect, including personal information and technical information, as described to you at the time of collection, for the following purposes:

Providing, maintaining and improving our Services. Operating and improving our Services (e.g., administration, troubleshooting, managing your paid press release orders, protecting security); evaluating our Services; developing new features, products, or services; and for other customer service and support purposes.
Tailoring content. Personalizing the information and content we display to you, including marketing, promotional and sponsored content and advertising within the Services.
Marketing and communications. Contacting you directly about your use of an account or Service for which you are registered; providing you with information about products or services, from us or third parties that may interest you; serving advertisements to you; and responding to your requests, feedback or questions.
Research and analytics. Researching and analyzing how you interact with our Services, including to monitor usage and activity trends and for statistical purposes; creating reports for customers that may include both aggregate trends and the organizations that are viewing their releases, or accessing our Services or customer websites or otherwise using our Services; and measuring or understanding the effectiveness of content, communications, Website visits, web traffic, our Services, or advertising we or our customers serve to you and other customers like you, and to deliver relevant advertising to you and other customers like you.
Legal compliance. Complying with laws, regulations and requests from law enforcement or other governmental entities; carrying out our obligations and enforce our rights arising from any contracts; and using as evidence in litigation.
Protecting rights and interests. Protecting the safety, rights or property of PR MAXWIRE or any third party; investigating, preventing or otherwise addressing activity that PR MAXWIRE, in its sole discretion, may consider to be or pose a risk of being, an illegal, unethical, or legally questionable activity.

Other purposes required to use your personal data

To verify your identify and entitlements to our products and services when you contact us or access our services.
To protect you from fraud prevention and detection.
To supply services to you and manage your subscriptions.
To send invoices to you, and collect payments from you.
To provide commercial quotes to you.
For statistical analysis (e.g. on the use of our websites).
To operate and improve our websites and services.
To supply and manage services offered to you.
To notify you of any changes to our websites or our services and products which may affect you.
To provide you with technical and customer support.
To ask your opinion or feedback on our services or industry questions.
To enforce our legal rights or comply with legal requirements.
To provide improved website, product experience, communications and/or data collected.

We may also create aggregate or anonymous information about your and other users’ use of our Services for purposes similar to those listed above.

How Your Information May Be Shared

We may share any information, including personal information as follows:

With our press release media channel partners and affiliates, including any future press release media channel partners, subsidiaries and/or affiliates;
With our service providers and sub-contractors to the extent reasonably necessary to enable us provide our Services (e.g., we use a third-party platform for e-mail and cannot communicate with you without disclosing your e-mail address to our third-party e-mail provider);
With a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution or other sale or transfer of any of our assets, whether as a going concern or as part of bankruptcy, liquidation or similar proceeding, including during planning or negotiations of such sale or transfer;
With a third party with whom we must legally share information about you;
With the company or organization you represent upon their request;
With you or other third parties with your express consent;
To comply with any court order, valid subpoena, law or legal process, including to respond to any government or regulatory request;
To investigate potential unauthorized access or misuse of our Services or otherwise enforce or apply our Terms of Use and other agreements;
To protect our assets or rights, including for billing and collection purposes;
If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of PR MAXWIRE, our customers or others, including exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction; and
With any other entity disclosed by us when you provide the information.

We may also share aggregate or anonymous data for marketing, advertising, research, compliance, or other purposes.

In the event that we receive a request from a governmental entity to provide it with your personal information, we will take reasonable attempts to notify you of such request, to the extent reasonably possible and legally permissible.

Securing Your Personal Information

The security of your information is important to PR Maxwire, and we have implemented administrative, technical, and physical safeguards designed to protect personal information against theft or misuse. Unfortunately, no system can guarantee complete security of your information. As a result, while we strive to protect your personal information from unauthorized third parties, PR MAXWIRE, its affiliates and press release media channel partners cannot ensure or warrant the security of such information. Thus, your use of the Services and communications with us is at your own risk. You are responsible for protecting your information, press release documents, multimedia documents (i.e. Logo, image, video, etc..) and for the security of information that you transmit to us over the internet, email or any other means not listed above.

Children

Our Services are directed to working professionals. Our Services are not intended for children under 18 years of age or the relevant age of majority, and we do not knowingly collect personal information from children under that age. If you are under 18 years of age or the age of majority, you are not permitted to submit any personal information to us.

Third-Party Information Collection

Our Services may contain links to third-party websites and services, including those of social media platforms, partner networks, press release media channel partners, payment gateway and advertisers. Please note that these websites and services may have their own privacy policies. We do not accept any responsibility or liability for the policies of any third parties. If you chose to access any websites or services linked from our Services, please check the applicable policies before you use or submit any personal information to such website or service.

Third parties unaffiliated with us may also collect information about you, including tracking your browsing history, when you use our Services. We do not have control over these third-party collection practices and advise you to adjust the settings of your browsers or install plug-ins and add-ins if you wish to minimize these third party collections.

Personal Information Transferred from EEA and/or Switzerland

We may share your personal data with our affiliates, third party vendors and press release media channel partners. Given that we are headquartered in India, this may involve transferring your personal data outside of the European Economic Area (“EEA”). Some of the third parties to whom we transfer your personal data are also based outside of the EEA, so their processing of your personal data will likewise involve a transfer outside the EEA. Where your personal data is transferred outside of the EEA we will ensure that we appropriate mechanisms in place to ensure the protection of your personal information, including the use of specific contracts approved by the European Commission giving your personal data the same protection as it has in Europe.

Such transfers may be made by or to us in our capacity as a data processor or as a data controller:

Processor: PR MAXWIRE delivers it’s services through their press release media channel partners to help customers manage all aspects of their advertisement, marketing and PR campaigns. PR MAXWIRE does not own or control any of the information it processes on behalf of its customer. All such information is owned and controlled by PR MAXWIRE’s customer. In this capacity, PR MAXWIRE receives information transferred from their domiciled country to India merely as a processor on behalf of its customer, although such information may not be required by PR MAXWIRE.

Data Controller: PR MAXWIRE also provides information products designed to help customers research and plan their campaigns more effectively. In this function, PR MAXWIRE acts as a data controller of the personal information contained in these products and processes this personal information as a data controller.

Legal Basis for Processing

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:
Where we need to process your information to perform the contract or service agreement we are about to enter into or have entered into with you.
Where we need to process your information to comply with a legal or regulatory obligation.
Where it is in our legitimate interests to do so. Our legitimate interests include our legitimate commercial interests in operating the PR MAXWIRE Services. We make sure that we consider and balance any potential negative impact on you and your rights before we process your personal data for our legitimate interests. We do not use your personal data for activities where our interests are overridden by the impact on you.
Where we have obtained your consent.

Your rights

If you reside in the EU, or if your personal information is processed in connection with one of our European businesses, you have certain rights under European data protection laws and in particular the General Data Protection Regulation. These rights include rights of access; the right to rectification; the right to erasure; the right to restrict processing; the right to data portability; and the right to object to processing.

Your rights include the right to:

You can email us to know your information held by us.
Require us to correct any mistakes in your information which we hold.
Require the erasure of personal information concerning you in certain situations.
Receive the personal information concerning you which you have provided to us, in a structured, commonly used and machine-readable format and have the right to transmit those data to a third party in certain situations.
Object at any time to processing of personal information concerning you for direct marketing.
Object to decisions being taken by automated means (including profiling) which produce legal effects concerning you or similarly significantly affect you.
Object in certain other situations to our continued processing of your personal information.
Otherwise restrict our processing of your personal information in certain circumstances.

In some cases these will not apply to you, or to the particular use that we are making of your data, and there are exceptions (for example if we have to process the data to comply with our own legal obligations).

For further information on each of these rights, including the circumstances in which they apply, you should refer to guidance from your local Data Protection Authority: http://ec.europa.eu/justice/article-29/structure/data-protection-authorities/index_en.htm

You also have the right to make a complaint to your local data protection authority at any time. We hope that we would be able to resolve any concerns that you may have before you approach your data protection authority so please do contact us in the first instance.

Tracking

PR MAXWIRE emails may contain a small, invisible, one pixel image which can be used to let us know when the email is opened or forwarded. If the email recipient has images enabled on their device, when the email is opened, a message (an automatic request) is sent to PR MAXWIRE. That request is logged by PR MAXWIRE and tells us that the email has been opened. A similar process may be used in relation to links or attachments in the email, with a request being sent to PR MAXWIRE for the content that is accessible via the links or attachments, thus telling PR MAXWIRE that the link or attachment has been accessed.

How we share your personal data

We may share and transfer your personal data outside of the European Economic Area (EEA), but only when specific safeguards have been put in place in order to protect your personal data.

We share your personal data with one or all of the following External Third Parties:

Suppliers who we engage to provide services on our behalf, for example payment processors, CRM platform, press release media channel partners and marketing services companies. These companies are based in EU, North America and India.
Professional advisors including lawyers, accountants and insurers where necessary to enable them to provide their services to us.
Authorities who require reporting of processing activities in certain circumstances.

We may also share your personal data with third parties to whom we may choose to sell, transfer, or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy notice.

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with contractual obligations which ensure adequate protection for your personal data.

How long will we use your personal data?

While you remain a customer we shall retain your data in order to keep providing services to you and, following expiration or termination of your contract with us and/or until the time required by our social media platforms, partner networks, press release media channel partners, payment gateway and advertisers, shall erase your personal data in accordance with the time period specified in our contract with you. Otherwise, if you do not wish to use PR MAXWIRE’s services again, we will keep your personal data for a period of 24 months before erasing it.

Changes to Our Privacy Policy

We will keep your personal data only for as long as is necessary for the purposes set out in this privacy notice and to fulfil our legal obligations. We will not keep more data than we need.

Contact

If you have questions, comments or requests relating to this Privacy Policy, or wish to opt out of any usage of your information as described herein, please use Contact Us.